Budget for Public Engagement Campaign on School Bond Measure
The official document
What the district published
This is the source material — exactly as released by RUSD. The plain English translation below is this site's version, written for community members who shouldn't need a budget degree to understand where their school dollars go.
Original PDF coming soon — check reedschools.org for the source document.
In plain English
What this document actually says
This document outlines the estimated budget for a public communications campaign to inform the community about a proposed school bond measure. The total estimated cost is $70,550 for a 3-month program. Major expenses include: professional communications services ($10,000/month for 3 months = $30,000), direct mail postcards to residents ($22,000 for 2 mailers), video production ($8,000 for 5 videos of varying lengths), online advertising and social media ($6,000), data services ($1,500), text messages and email blasts ($1,250), design work ($800), and miscellaneous costs ($1,000). The district's existing communication channels would also be used at no additional cost.
What this means for your family
This budget funds the district's efforts to educate families and voters about a school bond measure that would likely fund facility improvements or construction. Families will receive informational mailers, videos, and online communications explaining what the bond would pay for and how it would affect their schools and property taxes.
Summaries are AI-assisted and based on the original district document shown above. Nothing has been editorialized — interpretations are clearly labeled. This site is maintained by Lina Godfrey's campaign as a community resource.