Budget for Public Engagement and Communications Program
The official document
What the district published
This is the source material — exactly as released by RUSD. The plain English translation below is this site's version, written for community members who shouldn't need to know all the lingo to understand what they're legally entitled to as taxpayers, and how to access it.
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What this document actually says
This document outlines a $48,050 budget for a public engagement and communications program. The budget includes: $15,000 for professional services, $12,000 for direct mail (one mailer including copywriting, design, printing, and postage), $7,500 for video production (creating 5 videos of varying lengths from 8 seconds to 3 minutes), $5,000 for online advertising including social media and digital display banners, $1,500 for communications design, $1,250 for text messages and email blasts, and $800 for data services. An additional $5,000 is allocated for miscellaneous expenses. The district will use existing district-funded communication channels as well.
What this means for your family
This budget funds how the district communicates with families about district initiatives or programs. Families can expect to receive one direct mail piece, several videos, text messages, and online communications. These engagement efforts aim to keep families informed about district decisions, programs, or potential changes that may affect students.
Summaries are AI-assisted and based on the original district document shown above. Nothing has been editorialized — interpretations are clearly labeled. This site is maintained by Lina Godfrey's campaign as a community resource.